Farmers Insurance Agent Barry LaRue partners with WSI for Website design and SEO

Barry LaRue

Barry LaRue

Insurance Agent Barry LaRue, CPCU selected WSI to highlight two insurance service lines through the development of two new websites. WSI recommended a responsive website design which leverages the latest technology to automatically adapt to the visitors device, whether it is a smartphone, tablet or desktop. WSI also provided SEO services.

Barry LaRue has been an insurance agent with Farmer’s Insurance, Texas’ premier insurance service provider, for 10 years. He specializes in small business insurance, flood insurance, and all personal and casualty lines. The bottom line is that Barry has an in-depth knowledge of every insurance product that a resident of Texas, and Austin, in particular would need.

WSI worked with Barry LaRue to understand his businesses needs in order to develop the right strategy for the new websites. WSI started with a digital audit and competitive analysis to inventory existing assets and assess online discoverability. In addition to creating a blueprint for the website, WSI developed a strategy for on-page optimization that included keyword research and content development.

WSI stands for “We Simplify the Internet” and is the global leader in digital marketing with over 1,000 digital marketing consultants in over 80 countries. On average, there are two billion searches done on Google daily. Consumers are using the results in search engines to help them make informed purchasing decisions in every industry. If you aren’t ranking on the first page for your specific keywords, you are probably missing out on significant traffic to your site and ultimately customers. WSI would be happy to discuss your goals, or do an analysis of your current marketing activities.

This post originally appeared on this WSI blog: http://www.wsipremiermarketing.com/farmers-insurance-agent-barry-larue-partners-with-wsi-for-website-design-and-seo

WSI Partners with City Sports to Increase Website Traffic and Online Sales

running enthusiasts

City Sports is a leading, national sporting goods and running store based in Boston. They specialize in running and jogging shoes, clothing, and equipment for the running enthusiast, and are an annual sponsor and participant in the Boston Marathon.

In order to improve their online presence and increase online traffic and sales, City Sports recently enlisted WSI’s services to optimize their website and blog by utilizing a strategic search engine optimization approach. This marketing approach was designed to carefully combine the 26 local retail stores, their blog and their online e-commerce store into a cohesive online marketing program.

Part of the approach has been to optimize their blog for the search engines by bringing it from an external domain to a subdomain on their website, which has added over 4000 pages to their presence. It has been reformatted to give a clearer structure for visitors to the blog. WSI has also been optimizing their running store web pages such as Maryland, Massachusetts, New Jersey, New York, Pennsylvania, Rhode Island, Vermont, and Washington, D.C. so they show up higher in the search results for local searches for running shoe stores. This includes setting up Google+ profiles for each store.

By building content around specific keyword phrases like running shoes for men, women’s running shoes, and socks for runners, WSI is helping to build traffic and search results for City Sports. WSI is also utilizing blog posts on Tumblr, WordPress and Blogger to help increase the site traffic for targeted search key phrases that we believe their customers are looking for on Google.

Each month, WSI analyzes the progress made on the key performance indicators (KPIs) of the SEO implementation. These include the number of links to the new SEO pages, the rankings of those pages, the organic visitors to those pages as well as the number of conversions. Weekly reporting is conducted with the marketing managers to keep them informed of the progress we are making.

About WSI

WSI is the global leader in digital marketing and the largest digital marketing agency in the world. On average there are over 12 billion searches done on Google across the world each month. Consumers are using the results in search engines to help them make an informed purchasing decision, so if you aren’t ranking in the first page for your specific keywords, you could be missing out on a sale. Contact WSI today to discuss your goals, or do an analysis of your current marketing activities.

Montessori School of Fremont enlists WSI Connect to Increase Enrollment

WSI partners with MontessoriMontessori West is a family of 11 authentic Montessori Schools located in the Bay Area. There are many interpretations of Montessori teaching, but Montessori West prides itself on a curriculum based on authentic Montessori method and philosophies.

The owners of Montessori West initially enlisted the help of digital marketing firm WSI Connect to promote its newest school, Montessori School of Pleasanton, which opened in 2014. WSI created a PPC campaign in order to increase traffic for their website and ultimately increase the number of prospective families scheduling a tour of their facility.

Based on the tremendous success with that school, Montessori West is entrusting WSI with a family of six schools under the Montessori Schools of Fremont umbrella. These schools are:

Montessori School of Fremont
http://montessori-fremont.com/msf-home

Montessori Children’s Center
http://montessori-fremont.com/montessori-childrens-center

Montessori Children’s House
http://montessori-fremont.com/montessori-childrens-house

Mission Valley Montessori
http://montessori-fremont.com/mission-valley-montessori

Montessori School in Newark
http://montessori-fremont.com/montessori-school-newark

Day Star Montessori
http://montessori-fremont.com/daystarmontessori

Along with Montessori of Pleasanton, these six schools will be the subject of a robust content marketing campaign with an editorial calendar already mapped out six months in advance. This content will be shared on sites like Twitter, WordPress, Tumblr, and Blogger.

Montessori West has a strong lineup of authentic Montessori schools, and WSI Connect is committed to getting the word out to the public and encouraging more prospective families to schedule a tour.

This blog was originally posted on the WSI Connect blog at: http://info.wsi-connect.com/blog/montessori-school-of-fremont-enlists-wsi-connect-to-increase-enrollment

Carter Services Engaged WSI in Local Search Engine Marketing

carter services 1WSI is proud to announce the company’s engagement with Carter Services, a Torrance based Plumbing, Heating & Air Conditioning company, in a Search Engine Marketing and Internet Advertising campaign.

The website and building an internet presence is part of an integrated communication plan for Carter Services. Scott Carter, owner of Carter Services, locally based in Los Angeles is excited about the potential of search engine marketing and Internet advertising to increase the internet traffic to their website.

The campaign will entail writing plumbing, HVAC, and electrical articles. Also, it will include social media marketing, internet advertising, and promoting their business in hyper local online directories.

Focusing on local search, social media, and Internet marketing, WSI emphasizes the importance of search engine optimization (SEO), pay-per-click (PPC), email marketing for website traffic generation. These techniques are critical Internet business solutions that will bring new customers to Carter Services. WSI and Carter Services look forward to the results these changes will bring to the business.

A website’s visibility on the Internet can be the pivotal difference between a successful and targeted Web presence and being overlooked by search engines. WSI, works with clients to create a strategic digital media marketing plan for a successful campaign. The Carter Services website (http://www.CarterServices.com) offers information about the services they offer including; Appliance, Electrical, Plumbing, Heating, Cooling and Refrigeration services. Based in Torrance, servicing Long Beach and South Bay Area for over 40 years, their tag line say it all. One Call, One Company, Call Carter Services Today!

About Carter Service, Inc:

carter servcies logo resized

Carter Services is based in Torrance, California and serves Orange County, the South Bay, Los Angeles and beyond. They began as an appliance service company and have expanded into a one-stop company providing appliance repair and maintenance services, plumbing, electrical, air conditioning, heating, vent cleaning, and commercial refrigeration. The company was started in 1974 and is family owned. They began with just one vehicle and have grown to be one of the South Bay’s largest appliance service companies. They currently employ 30 people and are proud to be working with each of them. For more information: http://www.CarterServices.com 

About WSI:
WSI is the global leader in digital marketing. On average there are over two billion searches done on Google across the world every single day. Consumers are using the results in search engines to help them make an informed purchasing decision, so if you aren’t ranking in the first page for your specific keywords, you could be missing out on a sale. WSI would be happy to discuss your local SEO, national SEO, or e-commerce SEO goals.

WSI Partners with Florida Seal Record – Expungement Attorney Kate Mesic

Florida Expungement Attorney Kate Mesic has hired WSI, the largest digital marketing agency in the world, to design a new website and implement SEO. The website was complete in February with SEO ongoing.

Mesic is well-known in the Jacksonville area, practicing in the areas of business and criminal law. She has extensive experience in litigating both criminal and civil cases, yet understands the benefits of settling cases before trial. Mesic is a compassionate attorney that looks out for the welfare of her clients, both emotionally and financially.

With minor criminal indiscretions that occurred at a younger age, many people are finding that this can be a huge roadblock to their future. While many offenses cannot be sealed, a person who is fortunate enough to qualify, expungements can change the course of many people’s life.

Florida Seal Record examines several reasons why an expungement is necessary:

WSI’s Regional SEO is customized using content strategy though on-page and off-page activities. Off-page activities include optimizing high quality directory listings, blogging to Tumblr, WordPress and Blogspot and ongoing social media posts.

For more information on how WSI can customize an online marketing strategy for you, please contact us.